CASIO G-SHOCK
On the CASIO homepage, you will discover the world of robust G-SHOCK watches. G-SHOCK is synonymous with toughness, state-of-the-art technology and perfect design. CASIO G-SHOCK watches guarantee the highest precision under the most extreme conditions.
The G-SHOCK watches from CASIO are characterised by their robustness, versatility in functionality and uniqueness in design. Just nine years after CASIO launched the first wristwatch with a digital display, the Japanese company introduced the first CASIO G-SHOCK in 1983, revolutionizing the watch market.
G-SHOCK: 40 years of innovative watch technology
At that time, CASIO engineer Kikuo Ibe set himself the goal of developing a wristwatch that would be far superior to those of its time. To meet the developer's high standards, the new wristwatch had to satisfy the requirements of the "Triple 10" concept: It had to have a battery life of 10 years, withstand falls from a height of 10 meters, and withstand water pressure of up to 10 bar. In addition, this new watch would ideally be multifunctional and captivating in its design. The result was the DW-5000C-1A, the first G-SHOCK that paved the way for many more: G-SHOCK watches have been one of CASIO's best-known product lines for 40 years now.
Younger customers in particular were quickly impressed by the innovative G-SHOCK and its exceptional features, so it wasn't long before CASIO G-SHOCK watches achieved cult status. Since then, CASIO has invested tireless development efforts to perfect the G-SHOCK without departing from the typical basic design.
All-round protection thanks to the resin case and flexible strap
Today, the case of the classic G-SHOCK is made of stainless steel and resin, a synthetic material known for its durability and flexibility. This guarantees all-round protection and makes the CASIO classic watch insensitive to shocks. The same flexible material, resin, is also used for the straps. This allows it to serve as a shock absorber if the watch is dropped. At the same time, the length of the CASIO G-SHOCK's strap adjusts to the arm's circumference, which changes over the course of the day and depending on the activity. Scratch-resistant mineral glass is used for the cover. G-SHOCK watches have proven themselves in the most extreme conditions and are therefore—for good reason—a firm favourite of anyone who is active and likes to remain on the move.
Innovative technology at the core of the CASIO G-SHOCK
In addition to purely digital G-SHOCK watches, CASIO offers the G-SHOCK with analogue-digital display in a wide variety of versions. From classic black with elegant gold tones in the display to colourful G-SHOCK wristwatches in bright red, orange or blue.
However, CASIO G-SHOCK watches impress not only on account of their absolute toughness and their striking appearance, but above all with their sophisticated watch technology. Solar operation, radio signal reception, electronic crown and SMART ACCESS technology for convenient setting of watch functions are just some of the examples.
Wide selection of G-SHOCK watches on the CASIO homepage
You can purchase G-SHOCK watches directly from the CASIO homepage, but also feel free to simply browse by searching for "Watches" > "G-SHOCK" and allow yourself to be captivated by the range of models and the numerous innovative additional features.
People who have a passion for outdoor exercise or exploring unknown terrain will appreciate a digital compass, an altimeter or integrated thermometers and barometers, while athletes will benefit from a stopwatch or a speed indicator. Highlights include CASIO G-SHOCK watches with Bluetooth technology. In the Bluetooth® category, you'll find a range of G-SHOCK watches that can be connected to your smartphone to display incoming calls and emails, for example, among other functions.
The G-SHOCK watches from CASIO hit the spot for active people. Whether you're an athlete, a thrill seeker or an outdoor enthusiast — everyone looking to purchase a G-SHOCK is sure to find a favourite model in the CASIO homepage.
In 1983, G-SHOCK created the genre of a new "robust watch". Unmatched by many imitators, G-SHOCK has been an original for 40 years and continues to delight fans worldwide today with various artist and designer collaborations.