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PRESS RELEASE
Feb. 07, 2008
For the 25th anniversary of G-SHOCK CASIO is playing the retro card
A homage to the first ever G-SHOCK: Hi-tech in the look of ´83 Norderstedt, April 2008 - Fancy taking a trip through time? CASIO is extending you an invitation. With the new GW-M5600-1ER at your wrist you will be transported straight into the cool hi-tech loving 1980s. And even if it is not your favourite decade you will certainly love this watch: the GW-M5600 is the optical replica of the very first G-SHOCK from 1983. The debut back then proved to be a revolution and the first G-SHOCK was a watch that made waves and polarized opinion. Delicate elegant wrist-watches were being produced the whole world over. Until the arrival of the robust powerful G-SHOCK with its Triple Ten Test: it could withstand drops from 10 metres undamaged, the battery had an operating life of 10 years and the watch was water-resistant up to at least 10 bar. And today? Today you can relive the very start of this unbelievable success story that has witnessed over 60 million G-SHOCKs sold worldwide. The brand-new GW-M5600-1ER takes its look from the design of the first G-SHOCK. A stunning retro-style model equipped with modern functionality: Tough Solar and multi-band radio-controlled technology ensure that the GW-M5600-1ER exudes the state-of-the-art with no compromises whatsoever. The <AUTO-ILLUMINATOR> backlights the display automatically as the wearer turns his hand to look at the watch. The GW-M5600-1ER is also water-resistant up to 20 bar. For a journey through time deep into the past. The GW-M5600-1ER features the following functions:
For more information please visit www.casio-europe.com and www.g-shock.eu. About CASIO Computer Co., Ltd. CASIO Computer Co., Ltd. is one of the world's leading manufacturers of consumer electronics products and business equipment solutions. Since its establishment in 1957, CASIO has strived to realize its corporate creed of "creativity and contribution" through the introduction of innovative and imaginative products. Today, CASIO's offerings include timepieces, digital cameras, cellular phones, electronic dictionaries, calculators, musical instruments, system equipment, and electronic components such as LCDs. The CASIO Group employs more than 13,000 people worldwide, shipping over 100 million products per year, with net sales of 620 billion yen (approx US $ 5,26 million) in the fiscal year ended March 2007. News and product information from CASIO is available at http://world.casio.com. Download Picture:  GW-M5600-1ER
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