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| PRESS RELEASE |
February 21, 2007 |
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| The highlights from the CASIO Spring/Summer season 2007 |
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Norderstedt, February 21, 2007
PHYS CHF-100
The CHF-100 is the perfect training watch for women. With its sporty asymmetrical design and the ergonomic matching of the casing and band to the wrist, as well as its extremely low weight, it ensures optimum wearing comfort. Outstanding features are the numerous, easy to use functions of both the CHF-100-4VER and CHF-100-1VER models, with which the wearer can measure and record her performance figures.
BG-1003AN and BG-1004-AN
Baby-G celebrates its 10th birthday with the colourful Baby-G Anniversary Collection. With its BG-1003AN and BG-1004AN model series, CASIO keeps in line with the origins of the sporty-trendy range, and interprets it in the spirit of this new era. Baby-G has grown up with its target group.
EF-514SP-1AVEF and EFD-1000D-1VEF
“Multi-tasking” types are more in demand than ever before. The new EDIFICE models
EF-514SP-1AVEF and EFD-1000D-1VEF gives the man of today the suitable watch for every style. The new EDIFICE models combine a sporty classic look, fine elegance and a man-of-the-world style as harmoniously and naturally as would otherwise only be seen in a James Bond film.
LWQ-140DE-2AVER and LWQ-140LE-4AVER
The modern and self-assured woman arranges her everyday life totally around her personal needs, and she regularly takes a little time out just for herself. These little breaks become even more pleasurable with the elegant LWQ-140DE-2AVER and the fashionable LWQ-140LE-4AVER, which ideally combine a feminine, universally applicable design with innovative technology.
WVA-M150DE-1AER
Radio-controlled watches are increasingly becoming a separate, elegant genre among high-quality men’s wristwatches. The ultra-slim WVA-M150DE-1AER radio-controlled wristwatch sets standards, and not just as far as the powerful multi-band radio signal technology is concerned. It also satisfies the demanding needs of its man-of-the-world wearers with its top-quality workmanship, choice materials, stylistic design and practical extra functions.
WVQ-141DE-2AVER and WVQ-142E-7EVER
The elegant WVQ-141DE-2AVER and the sporty WVQ-142E-7EVER are the perfect companions for every owner who wants not only to wear the exact time on his wrist, but to look good doing so. These analogue, radio-controlled timepieces feature a lavishly designed casing made of stainless steel and interference-free radio signal reception. A “must have” accessory for younger businessmen as well.
G-Styler – the new G-SHOCK design line
With its innovative G-Styler design line, CASIO accompanies the G-SHOCK target group of active, lifestyle-orientated men into a new phase of their lives. The G-011D-1AER,
G-011D-4AER and G-011BD-9AER models have an attractive and noble design, and incorporate robust materials of the finest quality and intelligent functions. The development of this new product range was preceded by comprehensive design studies in numerous European markets.
PRO TREK PRW-1300T-7VER
Outdoor athletes don’t have any limits, and require equipment that gives them security in unknown terrain and protects them against unpleasant events.
The PRO TREK PRW-1300T-7VER outdoor radio-controlled solar watch is a complex, yet easy-to-use all-round tool for adventurers and nature lovers who require absolute precision on their travels.
WVQ-550DE-1AVER and WVQ-550LE-9AVER
Behind the innovative exterior of these men's radio-controlled watches is absolute precision technology. Men who go through life determinedly and successfully will find watches of the "Dynamic Collection" that are just as resolute and reliable as themselves. The WVQ-550DE-1AVER and WVQ-550LE-9AVER fulfil all the demands of the selective man.
WVQ-560LE-7AVER
With its superior quality materials and timelessly elegant aesthetic look, the modern
WVQ-560LE-7AVER radio-controlled watch from the Dynamic Collection is truly impressive, and enables men with an appreciation of the essential things in life to set a stylish trend. As punctuality is a must for the man of today, the WVQ-560LE-7AVER features innovative radio-controlled technology, always ensuring that the exact local time is displayed absolutely precisely throughout most of Europe.
Queries:
PRint Agentur für Öffentlichkeitsarbeit GmbH
Marita Wünsch
Hans-Henny-Jahnn-Weg 35
D-22085 Hamburg
Tel.: +49 (0)40 - 22933 - 263
Fax : +49 (0)40 - 22933 - 242
E-mail: marita.wuensch@heye.de
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