PRESS RELEASE
10. February 2010


Current fashionable colours implemented elegantly
Baby-G combines refined design with seasonal colours


Norderstedt, February 2010 - The time has come: for the new Baby-G models in the Casio spring/summer collection. The BGA-112C-7BER and BGA-111-1BER are suitable for every fashionable woman with style because the colour combinations on the watches - lilac-white and rosegold-black - are seasonal colours. No wonder then that up-and-coming British singer Pixie Lott also loves this collection. Both models have a high-quality chronograph look and automatically guide the glance to the face which is decorated with rhinestones and has matching colours.

The BGA-111-1BER shines in the elegant colour combination of rosegold-black that gives the watch an absolutely refined look. The high-quality stainless steel resin casing was ionised with rosegold colour and is the striking eye-catcher of this stylish model. It harmonises perfectly with the black resin band and the face with the three small displays, which has also been kept black. The BGA-111: for the stylish appearance with glamour factor.

The BGA-112C-7BER shines in the summer's fashionable colours and cool white complements the trendy lilac. The band and casing impress with an elegant stainless steel-resin combination that harmonises with the white face. This white is given a beautiful contrast with the shiny, lilac rhinestones that are arranged around the index. So this watch conveys lightness and elegance - and at the same time reflects the fashion consciousness of the wearer.

The technical features offer everything the fashionable cosmopolitan women needs: in addition to a stopwatch, timer and five alarms for perfect timing, the wearer also has a world time clock with 48 cities for the next shopping trip. Furthermore the models are water resistant up to 10 Bar.

The BGA-112C-7BER and BGA-111-1BER feature the following functions
  • <LED-LIGHT>
  • SHOCK RESISTANT
  • STOPWATCH
  • TIMER
  • 5 ALARMS
  • WORLD TIME
  • FULL AUTO CALENDAR UNTIL 2099
  • 12-/24 HOUR DISPLAY
  • MINERAL GLASS
  • WATER RESISTANT UP TO 10 BAR
  • STAINLESS STEEL RESIN CASING
  • STAINLESS STEEL RESIN BAND (ONLY BGA-112C-7BER)
  • ONE-TOUCH 3-FOLD BUCKLE (ONLY BGA-112C-7BER)
The Baby-G BGA-112C-7BER and BGA-111-1BER are available as of February 2010.

Further information is also available at www.baby-g.eu and www.casio-europe.com.

About CASIO Computer Co., Ltd.
CASIO Computer Co., Ltd. is one of the world's leading manufacturers of consumer electronics products and business equipment solutions. Since its establishment in 1957, CASIO has strived to realise its corporate creed of "creativity and contribution" through the introduction of innovative and imaginative products. Today, CASIO's offerings include timepieces, digital cameras, mobile phones, electronic dictionaries, calculators, musical instruments, system equipment, and electronic components such as LCDs. The CASIO Group employs more than 12,000 people worldwide, shipping over 100 million products per year, with net sales of 518 billion yen (approx. US $ 5.4 billion) in the fiscal year ended March 2009. News and product information from CASIO are available at http://world.casio.com

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Baby-G BGA-111-1BER
Baby-G BGA-112C-7BER

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