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| COMUNICATO STAMPA |
March 20, 2006 |
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| CASIO seeks the karaoke star! |
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Song contest with a jury featuring Uwe Fahrenkrog-Petersen
becomes the highlight of the fair in hall 5.0 |
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Norderstedt, March 2006 -
Not only since karaoke formats are being shown by MTV and VIVA do
teens jump for the microphone. Karaoke is a top trend. Who not only
wants to overlay the newest chart hits with their voices at the karaoke
bar can start off with a karaoke keyboard by CASIO. The Lighting Key
keyboard is simply connected to the telly, and everything's ready for a
sing-along session.
At this years music fair CASIO will again enthuse the audience with its
daily karaoke shows. Four times a day, the scene at the centre of the
CASIO booth (hall 5.0, booth A48) becomes the meeting point of all
karaoke fans for about 30 minutes.
Who has the courage to get
up to microphone to demonstrate
his singing qualities? CASIO promoter
Ralph Maten not only takes
the lamp fever from his candidates
with success, but also covers
up possible failures ... A lot of
applause and a great CASIO bag
are guaranteed for all singers.
A public Saturday, then the highlight:
None lesser than Uwe
Fahrenkrog-Petersen is a member of the jury when it will be announced
at the CASIO booth: "Who's the most talented karaoke star?"
During the pre-castings of the current karaoke shows, about ten hopeful
singing talents are selected, who want to demonstrate to the broad
public how talented they are. Supported by many keen karaoke fans,
the participants of the contest start off with the karaoke keyboard and
face the scrutiny of the expert jury. Beside Uwe Fahrenkrog-Petersen,
an editor of "Playmusic" as well as Ralph Zenker, key account manager
at CASIO will evaluate the vocal range of the candidates. Voice,
charisma, performance - who will be able to impress the jury and the
audience most in order to receive the best grades? "Live for the
music" – at the CASIO booth, the motto of the fair is filled with life.
After the karaoke contest, Uwe Fahrenkrog-Petersen will freely give
autographs – certainly a highlight on the public day and a must for all
fans of Nena's keyboard player.
Besides "Playmusic", both Sennheiser and HAGE Software are engaged
cooperation partners, contributing high-value prizes for the singing
contest: The main prize is a karaoke keyboard by CASIO and a
studio session with Uwe Fahrenkrog-Petersen.
 Further prizes are,
among other things, a radio microphone by Sennheiser, Sennheiser
headphones and HAGE gift tokens.
With its karaoke engagement, CASIO is capale of winning over all
those customers for playing music, who put an emphasis on the funfactor
and are looking for an instrument, with witch to party.
The karaoke keyboards by CASIO offer
the possibility for friends and
family to join the fun, both at
voice contests and keyboard
rehearsals.
Karaoke fun at a glance:
Daily karaoke
• daily karaoke shows from 29 - 31 March
• duration about 30 minutes
Karaoke contest
• big karaoke singing contest on 1 April
• precastings at the shows
• final contest around 3 p.m.
• duration about 2 hrs
• afterwards: autograph hour with Uwe Fahrenkrog-Petersen
Fair novelties 2006: Information regarding the new instruments by
CASIO are to be found in the special press releases.
For questions or further informations:
Werbewerkstatt GmbH • Friedensallee 27A • D-22765 Hamburg
phone: +49 40 / 380 379 44 • fax: +49 40 / 380 379 40
eMail: presse.emi@werbewerkstattgmbh.de
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Chiudete la finestra