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PRESS RELEASE
10. February 2010
Casio brings colour into play with the new Baby-G BG-3001A-2ER
Summer feeling with Baby-G Norderstedt, February 2010 - Enjoy "summer in the city" or better life on the beach? Wherever summer music is playing - the Baby-G BG-3001A-2ER is there, too. The new model shines in the fashionable turquoise-yellow colour combination. This striking contrast makes it an absolute eye-catcher - and is particularly visible due to the yellow applications on the casing edge that stand out clearly from the turquoise band and digital display. The contrast is complemented by the red writing on the display and the white buttons. Turquoise is highly fashionable this season because it reminds you of the summer, sun and sea - and looks simply great on tanned skin. So the BG-3001A is both a stylish accessory when shopping with your best friend and a real eye-catcher when you are in a bikini. In addition to its absolutely unbeatable attractions, the BG-3001A also offers a lot of technology: beach girls love the fact it is water-resistant up to 20 Bar, whilst grouches and those who love a lie-in can be woken by one of its five alarms. The automatic calendar goes up to 2099 and globetrotters can take a long-distance journey even in the summer: the BG-3001A-2ER has an integrated world time clock with 30 cities around the world. With this watch the summer can come - no matter where you are. The BG-3001A-2ER features the following functions
Further information is also available at www.baby-g.eu and www.casio-europe.com. About CASIO Computer Co., Ltd. CASIO Computer Co., Ltd. is one of the world's leading manufacturers of consumer electronics products and business equipment solutions. Since its establishment in 1957, CASIO has strived to realise its corporate creed of "creativity and contribution" through the introduction of innovative and imaginative products. Today, CASIO's offerings include timepieces, digital cameras, mobile phones, electronic dictionaries, calculators, musical instruments, system equipment, and electronic components such as LCDs. The CASIO Group employs more than 12,000 people worldwide, shipping over 100 million products per year, with net sales of 518 billion yen (approx. US $ 5.4 billion) in the fiscal year ended March 2009. News and product information from CASIO are available at http://world.casio.com Download Picture:  Baby-G BG-3001A-2ER
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