PRESS RELEASE
11. September 2009


Baby-G supports Pixie Lott's Launch Tour
Stylish duo: Pixie Lott and Baby-G watches


Norderstedt, September 2009 - With the current Baby-G collection in popular fashion colours and glittering black, Casio presents the true glamour factor and is very much in vogue - just like the young singer Pixie Lott. The likable blonde has already stormed the British singles charts with her "Mama Do" hit and is now also taking off in the German and European market. The CD launch on 7th September was the kick-off to a very promising promotional tour. Reason enough for Casio to accompany the lively 18 year-old on her tour through Europe and to support her as she continues to make her way.

Harald Schröder, General Division Manager Marketing of Casio Europe GmbH: "We are pleased to be able to support the newest star in the pop sky and wish Pixie Lott the best of luck in Europe. With her contagious exuberance and her hip performance, she's a perfect match for the music and fashion lovers of the Baby-G target group."

Further information is also available at www.baby-g.eu and www.casio-europe.com.

About Casio Computer Co., Ltd.
Casio Computer Co., Ltd. is one of the world's leading manufacturers of consumer electronics products and business equipment solutions. Since its establishment in 1957, Casio has strived to realise its corporate creed of "creativity and contribution" through the introduction of innovative and imaginative products. Today, Casio's offerings include timepieces, digital cameras, mobile phones, electronic dictionaries, calculators, musical instruments, system equipment, and electronic components such as LCDs. The Casio Group employs more than 13,000 people worldwide, shipping over 100 million products per year, with net sales of 518 billion yen (approx. US $ 5.4 billion) in the fiscal year ended March 2009. News and product information from Casio are available at http://world.casio.com

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